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Leadership Goals

19 Types of Leadership Objectives

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Leadership objectives are targets that a leader sets for a period of time. This can be part of formal performance management, communication of goals or as part of a process of personal improvement. The following are common types of leadership objectives.

Mission & Vision

Developing a mission and vision. This is often a team effort whereby a leader gets an entire organization behind a mission.

Strategy

Development and execution of strategy.

Tactics

Delivering quick wins in a fast changing environment.

Innovation

Improving something by an order of magnitude.

Moonshot

An innovation that is considered extremely ambitious or impossible. Typically requires years or decades and involves much risk.

Knowledge

Developing valuable and unique knowledge.

Culture

Leading a shift in your culture including things such as norms and expectations.

Values

Getting teams to embrace a set of values in their work.

Principles

Developing and implementing guidelines that improve culture or solve problems.

Transformation

Aggressive programs of change that discard existing processes, technologies, practices or products.

Change

Leading projects and initiatives of change.

Change Management

Overcoming common causes of failure such as resistance to change.

Motivation

Motivating customers, employees, stakeholders and partners to embrace things such as a mission or strategy.

Productivity & Efficiency

Improving the output you get for inputs such as an hour worked or a kilowatt hour of electricity.

Sustainability

Transforming a process that isn't going to end well into one that has a better future.

Communication

Selling an idea or sharing knowledge.

Learning & Coaching

Developing your knowledge with techniques such as listening. Serving those around you by coaching where useful.

Capabilities

Developing new business capabilities.

Goals

End-goals such as revenue.
Overview: Leadership Objectives
Type
Definition
Performance targets that a leader sets for a period of time.
Related Concepts

Leadership Skills

This is the complete list of articles we have written about leadership skills.
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Coaching
Decision Making
Design Thinking
Influencing
Leadership
Management
Negotiation
Personal Resilience
Problem Solving
Public Speaking
Relationship Building
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Social Status
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Strategic Planning
Systems Thinking
Time Management
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