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25 Types of Employee Retention

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Employee retention is the ability of a firm to prevent talent from leaving. Recruiting, training and bringing new employees up to speed is expensive. Loss of employees can allow knowledge to flow to your competitors and may disrupt schedules, productivity and efficiency. Employee exit can also result in declining revenue where an employee has significant relational capital such as a salesperson who knows all your customers better than anyone else in your firm. The following are the common types of employee retention strategy.

Pay

Employees are less likely to leave if their pay is above the market salary for their skills and are more likely to leave if their pay is below market.

Profit Sharing

Compensation that increases the longer you stay with a firm such as a profit sharing plan that vests over time.

Bonus

An annual bonus can improve employee retention as it gives employees incentive not to leave mid-year to year-end. This can be timed to discourage employees from leaving during a critical business season. For example, retailers who time their bonus for January after the Christmas season.

Benefits

Benefits that are unique, generous or unusually valuable to an individual. For example, an employee who has their children enrolled in a high quality preschool sponsored by your firm may place high value on this benefit and view leaving as disruptive to their quality of life. Benefits can also be designed such that they increase as an employee stays with a firm longer.

Recruiting

Losing new employees wastes your time and resources. As such, taking care to recruit employees who are a good fit for a role and seem dependable is a fundamental basis for improving employee retention. Setting expectations about the nature and demands of a role also reduces turnover.

Onboarding

Onboarding is the process of giving employees everything they need to do their job from the moment they start. This includes resources, information, introductions and socialization. A new employee who is left isolated without proper resources and support can quickly become disillusioned.

Working Conditions

Working conditions such as the comfort of an office, working hours or travel requirements of a role.

Work-life Balance

Employees commonly exit to improve their quality of life. As such, reasonable hours and flexibilities that help an employee to balance multiple demands on their time can improve employee retention.

Career Planning

Asking employees about their goals for their career.

Career Development

Providing employees with a path to achieve career goals by providing support such as mentorship, training and opportunities to take on challenging work.

Training & Development

Training and development programs related to company needs or the career plans of individuals can provide a sense of growth that is conductive to employee retention.

Promotions

Promoting from within help to motivate your employees and hiring from the outside to fill coveted positions can be demotivating. As such, programs and policies that give employees fair consideration for job openings improves employee retention.

Goal Setting

Setting expectations with employees by regularly agreeing to a set of performance objectives with each employee.

Feedback

Regularly providing feedback to employees to recognize high performance and to give employees plenty of time to correct low performance.

Performance Management

Providing formal performance reviews. High performers, who are the focus of employee retention efforts, may view performance management as important formal recognition and documentation of their performance.

Recognition

Employees are often motivated by a desire for respect from their peers. As such, formal and informal recognition of accomplishments in a group setting can improve employee satisfaction and reduce turnover.

Corporate Culture

Establishing productive norms and shared meaning. For example, norms of politeness such as the expectation that employees address each other respectfully.

Team Building

Providing teams with opportunities to break out of their routines and socialize.

Communication

Sharing information with employees and giving them a voice in strategy and decisions.

Leadership

Leadership is the practice of motivating people to get them moving in the same direction with common purpose. Poor leadership is the root cause of a great deal of avoidable turnover.

Authority

Providing employees with the authority they require to be productive. An employee who lacks the authority to do their job well is likely to be unhappy. For example, a customer service agent who is unable to issue a refund when a customer clearly deserves one.

Resources

Employees who struggle with inefficient or lacking resources are likely to be unhappy. For example, a designer who could get 50% more done if their software wasn't so unusable.

Change Management

Employees may value stability and be uncomfortable with rapid change. In fact, employees may actively resist change. Change management is the leadership practice of engaging employees in change to gain acceptance of it.

Tone at the Top

Tone at the top is the behavior and competence of a firm's executive management. Employees who believe they are led by admirable and competent individuals are more likely to be motivated.

Epic Meaning

Epic meaning is a sense that you are part of something that is changing the world in a significant and positive way. This can be extremely motivating and is the basis of employee loyalty. An employee who believes a firm is probably making the world a more unpleasant place is unlikely to feel a sense of intrinsic motivation. An employee who believes your mission is urgent, important and inspiring is less likely to leave.
Overview: Employee Retention
Type
Definition
The ability of a firm to prevent talent from leaving.
Related Concepts

Employee Retention Strategies

This is the complete list of articles we have written about employee retention strategies.
Career Planning
Change Management
Employee Benefits
Employee Experience
Employee Motivation
Employee Satisfaction
Epic Meaning
Extrinsic Rewards
Feedback
Hygiene Factors
Leadership
Performance Reviews
Setting Expectations
Tone At The Top
Training
Turnover
Work-Life Balance
Working Conditions
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