Escapism is the use of imagination, entertainment, art, music, celebration and recreation to transcend the mundane or unpleasant realities of daily life. It is often portrayed negatively as avoidance of problems that require attention.
The Value of EscapismAs long as it doesn't go too far, escapism has tremendous value to wellbeing and culture. Dwelling in problems isn't necessarily the most efficient way to solve them. Daydreaming is considered a valuable exercise in creativity. Listening to music or watching a film may stimulate enthusiasm or provide a new perspective on problems.
Escapism & Marketing Brands that stimulate the imagination and positive emotions tend to sell. This is the reason that advertising may do little more than present positive emotions alongside brand symbols.
Escapism & ProductivityOrganizations that steep employees in boredom, misery and hardship will soon find that they find ways to escape. Employers that manage to make work fun, social, stimulating and challenging for the imagination will find that employees escape to work as opposed to escaping from it.
|Definition||The use of imagination, entertainment, art, music, creative pursuits and recreation to forget about unpleasant realities. |
|Value||Escapism in moderation has value to wellbeing and culture as a means of remaining happy and productive in spite of problems.|
|Related Concepts||Customer MotivationSubcultureArt For Art's Sake|
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