Marketing StrategyA position such as chief marketing officer responsible for developing and executing marketing strategy including elements of market research, branding, product development, operations, marketing communications, sales and customer service. brand development, business transformation and new markets.brands.Developing new products from concept to launch. generate demand.
International MarketingManagement of international distribution channels and operations.
Creative & PromotionMarketing communications to customers such as advertising.
Media RelationsTeams that engage media and influencers. Customer service functions such as call center management.satisfying customers, reducing churn and improving customer lifetime value. For example, management roles that look at the end-to-end customer experience to address root causes of customer dissatisfaction. closing sales.
|Overview: Marketing Management|
The leadership, direction and control of marketing functions.