Commodity DemandDemand for a commodity such as apples. Individual producers don't influence demand as consumers see commodity products as all the same.target market. For example, a movie that is entertaining with good reviews and many fans. customer need or preference that isn't served by any products or services in the market. Latent demand includes innovative things that people can't imagine now that will be popular products in the future.created through marketing efforts such as branding, promotion and sales. In theory, a good salesperson can create demand where no market fit exists.
|Overview: Product Demand|
Customer willingness to purchase a product or service at a given price.