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Visual communication is the visual expression of emotion, data, information and knowledge. The term can be applied to anything visual including art, architecture, cities, products, user interfaces, media, publications, advertising, entertainment, performing art and fashion. The following are illustrative examples of visual communication.
Emotion & HumorCommunication of emotion and humor such as a photograph in an advertisement that's funny.IdentityRepresentations of identity such as a logo that represents a brand or fashion that represents elements of your personality, culture or social status.ConceptsVisualizations designed to communicate an idea without words. For example, a pictogram for a sign that is designed to convey safety information to people of any language.
Visual CuesVisual elements that attempt to communicate how things work. For example, a link in a webpage that is a brighter color than the surrounding text.Visualization of data such as a graph.Information & KnowledgeGuides such as a map or diagram that illustrate complex information or knowledge. For example, the Pioneer plaque (above) sent into deep space with the Pioneer 10 and Pioneer 11 spacecraft as a message from mankind.
ArtThings designed to be visually appealing such as art, architecture and cities.|
| Type | | | Definition | The visual expression of emotion, data, information and knowledge. | | Related Concepts | |
Communication
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