Need | Want |
Hydration | WaterBottled WaterJuiceSoft DrinksCold DrinksHot DrinksDiet Soft DrinksCoffeeFlavored Coffees |
Food | SugarVegetablesMeatGrainsCheeseFast FoodFine FoodConvenience FoodToaster OvenRestaurant |
Air | Clean AirAir PurifiersEnvironmental RegulationsHouse Far From Pollution Sources |
Temperate Environment | Air ConditioningHeating |
Sleep | BedQuiet EnvironmentClean EnvironmentHotel |
Shelter | ApartmentCondominiumHotel |
Clothes | ShoesPantsRaincoatBootsSocksSlippers |
Safety | |
Play & Movement | Right to PlayToysWrestling & Play FightingFreedom of MovementExerciseSportsSports EquipmentPublic SpaceBicycleCycling RoadsCarHighwaysRecreational FacilitiesRecess at SchoolVacationsReasonable Work HoursWeekendsGym MembershipExercise Equipment |
Belonging & Connectedness | LoveFriendshipCultureCommunityEmploymentSchoolMembershipsEngagementInvolvementParticipationFamilyShared ExperienceComraderyEmotional ExpressionUnderstandingKindness |
Esteem | SchoolGradesProfessionAwards & RecognitionDegrees & CertificationsPromotionsHigh SalarySocial FeedbackSocial StatusSocial SignalingCountersignalingFashionHigh Status BrandsHigh Status FriendsPopularityAvoidance of CriticismSaving FaceJustice for YourselfConfidence |
Cognitive Needs | CaffeineBooksMediaTelevisionMoviesEntertainmentConversationInformationShared MeaningEducationResearchDevelopmentExperimentationDebatePeer ReviewFree ExpressionCultivating IntelligenceCultivating TalentsTrainingMentors |
Aesthetic Needs | MusicMusical InstrumentsNight ClubsGardeningArtPerformance ArtAccess to NatureStreet FashionCoolnessStyleCreative Expression |
Self-actualization & Transcendence | Ability to Love UnconditionallyRedemption & ForgivenessPhilosophyReligionSpiritualitySelf-AwarenessSelf-FulfillmentLife ExperienceGrowthFreedom & IndependenceRisk TakingResilienceStoicism AdventureTravelMasteryFreedom of ExpressionFreedom of SpeechJustice for OthersHumilityUnaffectedness |