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What is Sugging?

 , November 15, 2016
Sugging is pretending to be conducting market research such as a survey when you're really just trying to sell a product. It is considered an unethical practice by a wide variety of industry groups and trade associations. Sugging may be a compliance issue in some jurisdictions. Sent electronically, it is widely considered spam.
Overview: Sugging
TypeMarketing Ethics
Compliance
DefinitionPretending to be conducting market research when your goal is to sell something.
Also Known AsSelling under the guise of research
Related ConceptsCompliance
Business Ethics
Marketing Ethics
Market Research

Business Ethics

This is the complete list of articles we have written about business ethics.
Accountability
Conflict Of Interest
Crony Capitalism
Cronyism
Do No Harm
Dual Agency
Environmental Issues
Equality
Ethical Climate
Ethical Issues
Fiduciary Duty
Professional Ethics
Reputational Risk
Resilience
Right To Know
Sustainability
Technology Ethics
More ...
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Business Ethics

A list of issues and principles related to business ethics.

Trade Secrets vs Right To Know

Two legal concepts that commonly collide.

Conflict Of Interest

A few examples of conflict of interest.

Fiduciary Duty

An overview of fiduciary duty.

Precautionary Principle

An overview of the precautionary principle.

Professional Conduct

The primary elements of professional conduct.

Accountability

The definition of accountability with examples.

Values

Examples of common business and personal values.

Agency

The definition of agency with examples.

Gaming The System

The definition of gaming the system with examples.

Compliance

A list of key terms related to regulatory compliance.

Independent Knowledge

A definition of independent knowledge with an example.

Segregation Of Duties

A definition of segregation of duties with examples.

Internal Controls

A definition of internal controls with examples.

Conformance vs Compliance

The difference between conformance and compliance.

Administrative Burden

A definition of administrative burden with examples.

Fair Competition

The definition of fair competition with examples.

Insider Information

The definition of insider information with examples.
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