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What is Pay As You Go?

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Pay-as-you-go is a pricing model that allows customers to pay for usage of a service as opposed to a recurring service fee. This may appeal to customers who are infrequent or temporary users of a service.


A pay-as-you-go mobile device allows customers to pay for network access on an hourly, daily or usage basis.
Overview: Pay-as-you-go
Pricing Model
Revenue Model
A pricing model that allows a user to pay for usage of a service as opposed to recurring service fees.
Tends to attract business, particularly in an industry that commonly requires monthly or yearly subscriptions to access services.
Related Concepts


This is the complete list of articles we have written about pricing.
Algorithmic Pricing
Bargaining Power
Benchmark Price
Price Fixing
Cost-plus Pricing
Price Gouging
Customary Pricing
Decoy Effect
Everyday Low Price
Marginal Utility
Willingness To Pay
Dynamic Pricing
High-Low Pricing
Market Value
Flat Pricing
Loss Leader
Predatory Pricing
Price Discrimination
Snob Effect
Market Price
Price Competition
Price Leadership
Premium Pricing
Price Economics
Price War
Revenue Management
Veblen Goods
Price Floor
Price Promotion
Price Sensitivity
Price Skimming
Price Umbrella
Pricing Power
Pricing Strategy
Sticky Prices
Value For Money
More ...
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The definition of variable pricing with examples.

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Subscription Model

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Revenue Structure

A definition of revenue structure with detailed examples.

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Repeat Business

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Revenue Examples

The definition of revenue with examples.
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