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19 Examples of a Revenue Stream

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A revenue stream is a distinct source of revenue. This is commonly documented for the purposes of business planning, strategy and investment. The following are common examples of revenue streams.

Products

Sales of physical or digital products such as a bicycle or ebook.

Consumer Services

Consumer services such as a meal at a restaurant.

Business Services

Business services such as cloud computing.

Product as a Service

Wrapping a product with intangible value such as management and support and selling it as a service. For example, solar panels that are sold as a utility service.

Metered Service

Services based on consumption such as a cloud computing platform that charges for consumption of data storage, computing and bandwidth.

Service Subscriptions

Services sold as a flat rate subscription such as an internet provider with unlimited bandwidth plans.

Product Subscriptions

Products sold as recurring subscriptions such as a monthly subscription box that provides samples of cosmetic products.

Markets

Providing a two-sided market such as a stock market. Revenue may be based on transaction fees or access fees.

Advertising

Getting a message in front of a target audience for a fee.

Media

Sales of media and content such as a movie theatre that charges an admission fee.

Experiences

Selling access to a real-world experience such as travel or a digital experience such as a game.

Content Subscriptions

Content that requires payment such as an online newspaper.

Licensing

Allowing others to use your intellectual property such as trademarks for a fee.

Rents & Leasing

Renting or leasing assets such as property, equipment and vehicles.

Club Goods

Club goods such as admission to a theme park.

Events

Selling access to events such as a musical performance.

Consulting

Fees for labor and advice.

Education

Education and training services and materials.

Agents & Brokers

Earning a fee on commercial transactions such as sales of goods and assets.

Notes

A revenue stream is simply a unique source of income. This should not be confused with a business model, revenue model, pricing model or revenue structure.
Overview: Revenue Stream
Type
Definition
A distinct source of revenue.
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