Ecommerce
Selling products and services from a digital presence such as a website or app.Markets
Digital two-sided markets such as an auction website.Software
Software products and services including consumer and business software. For example, a software as a service tool for sales force automation.Platforms
Platforms for building digital technologies. This can be at the infrastructure, system or application level. For example, a platform for machine learning is at the system level.Hardware
Computing hardware such as computing, data storage and networking devices.Consumer Electronics
Digital products for consumers such as smart phones.Services
Digital services such as a tool for searching the internet.Education & Training
Training related to digital technologies or education such as a computer science degree.Consulting
Providing labor related to digital technologies for a fee.Information Security
Software, hardware, consulting and training related to securing digital technologies and data.Data Services
Providing valuable and timely data such as market data for a fee.Digital Environments
Digital environments such as media environments, games, virtual reality and mixed reality. For example, a theme park ride based on mixed reality techniques.Creative Industries
Creative industries that produce digital outputs such as designs.Knowledge Economy
The knowledge economy is a broad trend whereby economic production is shifting from physical work to working from a computer. For example, an administrator who completes business processes with digital tools.Automation
The automation of work with digital technology such as a bakery that automatically bags bread with an industrial robot.Digital Marketing
Digital platforms for product development, promotion, advertising, pricing, distribution, sales and customer relationship management.Media
Digital production and distribution of media. For example, a streaming media service that provides movies, television and music to consumers.Social Media
Tools that allow anyone to publish to the internet.Publishing
Publishing to digital formats such as an ebook or blog.Research & Development
Most research and development depends on digital tools such as statistics platforms.Intellectual Property
The development, use and licensing of intellectual property related to information technology.| Overview: Digital Economy | ||
Type | ||
Definition | The creation and capture of value using computers and networks. | |
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