Stakeholder IdentificationIdentifying anyone impacted by the project in a well communicated manner such that nobody can come along and derail the project in the middle with the claim they weren't properly informed or consulted.
Stakeholder AnalysisDevelop a RACI matrix that identifies who is responsible, accountable, consulted, informed for project activities, tasks and deliverables.
CommunicationsPublish a communication plan that sets expectations about how project information will be shared. Communications may be tailored to the needs of stakeholders. For example, weekly status reports to executives based on a visual RAG status.Influencing and motivating teams to achieve project objectives and overcome political obstacles such as resistance to change.
Project BrandingSelling a project using well established branding techniques used to market products and services.assumptions and constraints including explicit statements of things that are out of scope. Over-communicating this information is often preferable to under-communicating.
Risk ManagementAn open and well communicated risk management process that identifies and treats risk. Where risks are taken, they are explicitly accepted by accountable stakeholders.
Project ControlControl the project and hold stakeholders to their accountability and responsibility. For example, if a decision making process is delayed, escalate and communicate the delay immediately.
Stakeholder SalienceResolving competing stakeholder demands by looking at their authority and role in the organization and project. This prevents a particularly vocal stakeholder from misdirecting the project while executives with more authority aren't engaged.resistance to change in both active and passive forms and using change management techniques to counter such opposition.
Issue ManagementManaging the process of identifying and resolving issues. Often involves facilitating conversations between stakeholders.
|Overview: Stakeholder Management|
The process of engaging stakeholders in a project in a controlled manner to manage expectations, risks and issues and achieve project objectives.