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60 Examples of External Factors

 , May 23, 2021
External factors are things that are beyond an organization's control that influence its strategy and decision making. This includes competition, markets, customers, technological change, economic conditions, politics, regulations, social and cultural change. It is common to identify external factors as part of strategic analysis, problem solving and decision making. Several frameworks exist for achieving this such as swot analysis that categorizes external factors as threats and opportunities. The following are common types of external factors.
Attitudes
Barriers to Entry (new competition)
Business Models
Business Risks
Capital (e.g. new machines)
Consumer Devices
Consumer Trends
Costs
Customer Experience
Customer Needs
Customer Perceptions
Demand
Demographics
Design Practices
Direct Competition
Disasters
Distribution (e.g. ecommerce)
Economic Problems
Efficiency (e.g. energy efficiency of new vehicles)
Elections
Environment (e.g. air quality)
Environmental Regulations
Exchange Rates
Factor Markets (input supply)
Financial Conditions
Fiscal Policy (government spending)
Government Policy
Growth Rates (industry or economy)
Indirect Competition
Information Security (threats and vulnerabilities)
Infrastructure
Interest Rates
Interests
Know-how (of competition)
Labor Regulations
Lifestyles
Market Structure
New Materials
Operating Models
Opinions
Political Stability
Practices
Price Competition
Productivity Rates
Protests
Psychographics
Research & Development
Revenue Models
Social Structure
Strike Actions
Styles
Subcultures
Subsidies
Supply Chain Disruptions
Taxes
Technology Culture
Technology Platforms
Trade Barriers
Trade Wars
Values

Strategic Analysis

This is the complete list of articles we have written about strategic analysis.
Benchmarking
Brand Image
Business Case
Competitive Factors
Culture Factors
Economic Factors
Estimates
External Factors
Gap Analysis
Internal Factors
Market Research
PESTEL Analysis
Political Factors
Requirements
Risk Analysis
Risk Exposure
Target Market
Technological Factors
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The definition of strategic analysis with examples.

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Economic Factors

A list of common economic factors.

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A list of common political factors.

Technological Factors

A list of common technological factors that influence strategy.

Culture Factors

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PESTEL Analysis

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SWOT Analysis

A strategy planning technique.

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Opportunity

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