Financial RiskThe risk of financial loses related to the platform. For example, an influencer who invests in building an audience on a social media platform who is suddenly banned.
Market RiskDeveloping things for a platform that doesn't do well on the market. For example, developing a game for a new game console that doesn't achieve much market share.
Cost RiskIf the costs of a platform increase, you may find it difficult to leave. For example, building a mobile app on a cloud platform that increases its fees or changes its pricing model.
Operation RiskThe risk of operational disruptions to the platform such as slow performance and downtime.
Discontinuation RiskThe potential for a partner to go out of business or to simply discontinue the platform.
Dispute RiskThe risk of some dispute with the platform that disrupts your business. For example, if you feel the platform overbills you and will not correct the error.
Concentration RiskConcentration risk whereby a large percentage of your business is based on a single partner. For example, a video producer who only builds followers on a single social network who is exposed when that social network goes into serious decline for whatever reason.
Competitive RiskThe potential for your competitors to gain advantage over you due to your use of a platform. This can be seen in older companies that invested heavily in platforms that are now legacy such that they are expensive, slow and lack functionality.