Inside InformationInformation that originates within a government, organization, industry or group. For example, an employee who knows that their company is looking to make a big investment in renewable energy. This information might be valuable to a sales person at a solar module firm.best alternative to a negotiated agreement has an advantage in negotiations. For example, a job candidate who knows that an employer has an urgent problem and has been looking hard for someone with their skills for 5 months may push hard for a high salary knowing it is unlikely the employer will back away.
SpeedThe ability to acquire and act on public information faster than all other competition. For example, a bank that is able to analyze and trade on a press release faster than other traders.
AnalysisSuperior analysis such as an equity analyst who identifies a serious problem at a company that others have missed.terroir for growing unusually valuable grapes.
ExperimentationRunning experiments to determine what works. For example, a chain of coffee shops that experiments with 30 new desserts a week to scale those that are well received by customers.
ResearchAcquiring and analyzing data. For example, market research that identifies exactly why consumers are dissatisfied with a leading product.quality than the competition. For example, an artisan who produces wooden canoes that are highly valued by customers. unknowns and estimate risk. For example, a strategist who holds off on investing in a trendy new technology because they identity dozens of unknowns that make it unlikely to generate a reasonable return on investment.
|Overview: Information Advantage|