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A concept design is an initial plan or pitch for a design. This captures the main ideas for a design so that you can get feedback and approvals from stakeholders and clients. Concept design occurs in every type of design including architecture, interior design, graphic design, product design, communication design, media design, engineering design, urban design and software design. The following are common ways to capture a concept design.
Animations | Business Cases | Business Concept | Concept Statement | Descriptions | Design Alternatives | Experience Maps / Customer Journey Map | Feasibility Study | Illustrations | Market Research | Mental Models (e.g. feelings, thoughts and behaviors of users) | Mockups | Models | Moodboards | Personas | Product Concept | Proof of Concept | Prototypes | Simulations | Sitemap / Information Architecture | Sketches | Storyboards | Task Analysis | Test Results (e.g. A/B Test) | Use Cases | User Flow | User Scenarios | User Stories | Value Proposition | |
A concept design is high level and captures the basic idea behind a design and its value. These are fit for purpose whereby you capture the information that is relevant to your stakeholders or client.
Concept Design
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