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Visual Design Guide

John Spacey, updated on August 29, 2023

Visual design is the creation of visual things. This is associated with graphic design and user experience design but can also apply in a broader sense to include any design that has visual appeal such as architecture. The following are common visual design techniques, elements and considerations.

Abstract Design	Analogous Color
Asymmetrical Balance	Balance
Chroma	Color Harmony
Color Perception	Color Scheme
Color Temperature	Commercial Art
Complementary Colors	Composition
Contrast	Dominance
Flat Design	Form
Heat Map	Hue
Iki	Impossible Colors
Information Design	Layout
Leading Lines	Less Is A Bore
Less Is More	Lightness of Color
Lightness of Design	Look And Feel
Monochromatic Color	More Is More
Negative Space	Ornamentation
Positive Space	Proportion
Saturation	Scale
Shape	Skeuomorph
Space	Stability
Style	Symmetry
Texture	Tints And Shades
Trade Dress	Typography
Unity	Unity
Usability	Visual Design

Visual Design

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Design Contrast

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Information Design

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