Revenue Quota
A monthly or quarterly revenue target such as a software salesperson with a quota to close $100,000 a month.
Unit Sales Quote
A quota based on a number of units such as 22 cars a month.
Customer Acquisition Quota
The number of customers you sign in a month. For example, a data services sales team with a quota to sign 50 customers a month.
Cross-Selling Quota
A quota for add-ons of related products and services. For example, an electric car salesperson with a quota to sell 15 charging systems a month.
Up-Selling Quota
A quota for upgrades. For example, a cloud platform salesperson with a target to upgrade 5 existing business customers every month to a more expensive enterprise version of the service.
Margin Quota
A target for average margins such as a salesperson for a homebuilder with a target to achieve 30% gross margins in a quarter.
Activity Quota
Quotas for sales activities such as demos and proposals. For example, an aircraft sales person who is expected to deliver at least 10 demos a month.
Retention Quota
Sales people who are expected to manage customer relationships and retain accounts may have a retention quota such as a 90% customer retention rate in a year.
Lead Generation Quota
A quota for generating qualified leads such as 100 leads a month.
| Overview: Sales Quota | ||
Type | ||
Definition | A revenue target for individual salespeople, teams and departments. | |
Value | Motivation and goal setting | |
Related Concepts | ||
