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What is Self Service?

 , December 20, 2015 updated on December 02, 2016
Self service is a business strategy that automates customer service by providing customers with tools to serve themselves. It is typically designed to reduce costs and may offer benefits such as 24/7 service, elimination of waiting time and increased functionality. Self service technologies include bank machines, ticket machines, vending machines, websites and mobile applications that offer customer services.
Overview: Self Service
TypeBusiness Model
DefinitionAutomation of customer service using interfaces that reduce interactions with human representatives.
Potential ValueCost reduction
Longer service hours and more functionality.
Ability to expand physical presence to more locations.
Reduced waiting time.
Increased security.
Related ConceptsProcess Automation

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