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Credence quality is quality that is difficult for customers to evaluate even after they have consumed a product or service. It is associated with products and services that require special skills to evaluate or where results aren't immediately apparent. The following are common types of credence quality.
HealthEvaluating the health benefits of products, services or medical treatments.AdviceEvaluating advice in areas such as law, medicine or investments.RepairsThe quality of repairs and construction.Education and knowledge.|
Type | | Definition | Quality that is difficult for customers to evaluate even after they have consumed a product or service. | Related Concepts | |
Quality
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