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9 Examples of Critical To Customer

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Critical to customer is a measurable quality of a product or service that is important to customers. The term implies a number that customers use to make purchase decisions and evaluate suppliers and services. The following are illustrative examples.

Availability

The uptime of a service. For example, it is common for software-as-a-service to deliver 99.99% availability.

Efficiency

Efficiency such as the conversion efficiency of solar panels.

Performance

Performance measurements such as the bandwidth of an internet connection.

Speed

Turnaround time for services. For example, customers may strongly prefer an ecommerce site that delivers orders with a day or two.

Reliability

The ability to sustain performance over time in real world conditions. For example, an airline requires jet engines to be extremely reliable.

Capacity

Capacity such as the amount of data storage on a device.

Ingredients

Ingredients measured by percentage in products. For example, a customer may strongly prefer a juice that is 100% organic juice.

Size

Physical dimensions of a product or service such as the size of a hotel room in square feet or meters.

Rating

The opinion of other customers. For example, a customer may regularly avoid hotels that have a poor customer rating on a particular travel site.
Overview: Critical To Customer
Type
Definition
A measurable quality of a product or service that is important to customers.
Related Concepts

Quality

This is the complete list of articles we have written about quality.
Benchmarking
Branding
Conformance Quality
Cost Of Poor Quality
Credence Quality
Critical To Customer
Critical To Quality
Customer Satisfaction
Data Quality
Defect Density
Defect Rate
Defensive Design
Design Quality
Document Quality
Durability
Ease Of Use
Experience Quality
Figure Of Merit
Fit For Purpose
Imperfection
Information Quality
Non-Functional Testing
Operational Testing
Perceived Value
Planned Obsolescence
Pokayoke
Product Quality
Quality
Quality Assurance
Quality Control
Quality Culture
Quality Examples
Quality Improvement
Quality Management
Quality Metrics
Quality Objectives
Quality Of Life
Quality Policy
Quality Requirements
Quality Testing
Recovery Paradox
Regression Testing
Reliability
Reliability Engineering
Resilience
Reusability
Service Quality
Types of Quality
Usability
Acceptance Testing
Work Quality
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