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24 Examples of Credibility

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Credibility is the degree to which you believe and trust a person or entity. The following are illustrative examples.

Credentials

Credentials such as a software developer with a computer science degree from a well known university.

Experience

Experiences that are relevant to a situation. For example, a sailing instructor who has sailed around the world with many interesting stories to tell.

Reliability

A track record of doing what you promise and of being right about things.

Quality

A work that speaks for itself. For example, a chef that earns instant credibility with the quality of her work.

Performance

Performance that speaks for itself such as a jazz musician who earns instant credibility with his peers by playing well.

Fidelity

Faithfulness and loyalty such as a financial advisor who always represents the best interests of clients.

Precision

Precision in work and communications. For example, a news article that states a firm "grew top line revenue at 47% last year" as opposed to stating a firm is "growing crazy fast."

Evidence

Offering evidence to support your advice. For example, a doctor who prints out a study for a patient to read.

Accuracy

The correctness of work and communications. For example, an email that doesn't have any factual, spelling or grammatical errors.

Process

Following a process. For example, scientists are expected to strictly adhere to the scientific method as a fundamental basis of credibility.

Confidence & Conviction

Displays of confidence and conviction such as an investment advisor who follows their own advice.

Norms

Following the norms that people associate with your profession. For example, a doctor with a proper office.

Culture

Immersion in a culture such as a chef at a Japanese restaurant in Texas who was born in Japan, spent significant time there or who is a member of the Japanese American community.

Diligence

Making an appropriate level of effort to get things right. For example, a newspaper that fact checks all articles.

Empathy

Showing that you care such as a doctor who appears to be sympathetic such that you believe they have thoroughly considered their advice.

Charisma

Personal presence such as a company CEO who easily influences and motivates the people around them.

Visual Appeal

Visual appeal such as a magazine that is well designed. The physical appearance of people is also known to influence perceptions of credibility. For example, a person might be perceived as having an "honest face."

Social Status

Social status such as the people you know. For example, a consultant with many professional connections.

Communication

Written and verbal communication skills such as an executive who is a brilliant public speaker.

Objectivity

Demonstrating that you are fair, open and don't have a hidden agenda. For example, presenting ideas in a balanced way without being feeble and intrepid such that you lack any reasonable viewpoint whatsoever.

Argument

The ability to defend your positions when challenged.

Authority

Formal authority such as an individual with a high position in a respected organization.

Street Cred

The ability to gain respect from those closest to the situation. For example, a social science professor known for her theories on poverty who actually goes out and volunteers in poor communities on the weekend such that she gains respect amongst the communities that she theorizes about.

Integrity

Evidence that you are honest and principled. For example, getting caught in a lie can result in a complete loss of credibility.
Overview: Credibility
Type
Definition
The degree of belief and trust ascribed to a person or entity.
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