Brand Image | Brand Positioning |
Brand Recognition | Business Capabilities |
Business Model Transformation | Community Engagement |
Controlling Unique Resources | Cost Leadership |
Customer Experience | Customer Loyalty |
Diversification | Environmental Sustainability |
Geographic Expansion | Intellectual Property |
Key Customers | Market Expansion |
Market Knowledge | Market Leadership |
Media Partnerships | Mergers & Acquisitions |
New Facilities | New Products |
Operational Efficiency | Product Differentiation |
Product Innovation | Quality Improvements |
Research Discoveries | Service Innovation |
Social Responsibility | Speed to Market |
Strategic Alliances | Strategic Locations |
Overview
Strategic outcomes are the top level results and goals of an organization.
Summary
Strategic outcomes are usually long term and aspirational. For example, a plan to expand a small business and achieve brand recognition across a broad market.
