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32 Components of a Business Plan

 , July 24, 2015 updated on February 22, 2023
A business plan is a formal proposal to launch a business or invest in an existing business. These typically include a schedule, plan and budget along with an analysis of finances, customers, markets, competition and risks. The following are common components of a business plan.
1. Executive Summary
2. Business Description
3. Mission & Vision Statements
4. Business Goals & Objectives
5. Company Overview
6. Legal Structure of Company
7. Industry Analysis
8. Market Analysis
9. Competitive Analysis
10. Target Market
11. Marketing Strategy
12. Branding Strategy
13. Description of Products & Services
14. Intellectual Property Rights
15. Management Team
16. Org Chart
17. Human Resource Plan
18. Business Operations Plan
19. Financial Plan
20. Start-up Costs
21. Funding Requirements
22. Sources of Funding
23. Use of Funding
24. Sales Forecasts
25. Projected Profit & Loss
26. Projected Cash Flow
27. Projected Balance Sheet
28. Break-Even Analysis
29. Return on Investment
30. Keys to Success
31. Risks
32. Exit Strategy

Business Plans

This is the complete list of articles we have written about business plans.
Brand Identity
Brand Strategy
Business Assumptions
Business Concept
Business Environment
Business Model
Business Name
Business Plans
Business Risks
Competition
Competitive Advantage
Competitive Disadvantage
Compliance
Cost Structure
Differentiation
Distribution Strategy
Economic Environment
Family Business
Financial Risk
Goals
Innovation Risk
Management Plan
Market Analysis
Market Conditions
Market Environment
Market Research
Market Risk
Marketing Plan
Mission Statement
Objectives
Operational Strategy
Positioning
Pricing Models
Pricing Strategy
Promotion Strategy
Return On Investment
Revenue Model
Revenue Structure
Risk Evaluation
Risk Treatments
Sales Strategy
SWOT Analysis
Target Market
Test Marketing
Time To Volume
Vision Statement
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