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31 Examples of Customer Success

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Customer success is the goal of creating value for customers. This is a common way to manage a business whereby a firm is fully engaged with customers to understand how their products and services are generating value or falling short. Customer success has its roots in solution sales whereby custom solutions are built for customers. However, customer success can also be used for any type of business or consumer product by diving into customer needs and how products and services deliver real world value. The following are illustrative examples of customer success.
Accuracy
Real time market data that is accurate.
Adaptability
A software tool that allows users to hide or disable unused functions and tools.
Advice
A structural engineer who provides useful advise to an architect.
Ambience
A coworking space that's stimulating and productive to use.
Ambiguity Avoidance / Certainty
An insurance policy that transfers risk with no ambiguity regarding conditions and terms.
Availability
A home improvement store that is always stocked with construction essentials.
Capacity
A cloud storage platform that can scale-up on demand.
Comfort
A hotel that offers a good night's sleep.
Communication
Training that is well-communicated such to make complex topics feel intuitive.
Compliance
An office suite that helps small businesses to comply to tax regulations regarding management of digital receipts.
Consistency
A parts supplier who produces parts to exactly the same specifications without defects.
Convenience
A catering service that can provide lunch for a large meeting without much notice.
Customization
A custom billing system that dramatically reduces costs for a telecom company.
Durability
A mobile phone that continues to work after you drop it down some stairs.
Environment
A supplier of materials recycled from ocean plastic that helps businesses to produce sustainable items.
Fit
A well-fitting suit that makes the wearer more confident in a job interview.
Maintainability
A computer designed to allow users to easily replace damaged components.
Procurement
An ecommerce site with great variety and informative product pages that help a small business to procure basic supplies.
Productivity
A consultant who delivers a great deal of high quality code for a project.
Reliability
A delivery service that is never late.
Risk
An investment product that helps businesses to mitigate foreign exchange risk.
Safety
A tool that is safe to use.
Schedule
A flight with a convenient schedule that arrives on time.
Security
A bank with advanced cryptographic logon / authentication options that help customers to secure their financial resources.
Selection
Fasteners of unusual lengths / dimensions / forms that suit the niche needs of construction projects and diy enthusiasts.
Service
A restaurant with superior service that helps to make events such as birthdays a success.
Speed
An online brokerage with a fast user interface and faster order execution.
Stability
An operating system that is changed at a conservative pace with versions that are supported for a decade.
Style
A wallpaper that perfectly completes a room.
Uptime
A cloud-based productivity tool that's always up.
Usability
A mobile phone that is productive and pleasing to use.
Overview: Customer Success
Type
Definition
The goal of creating value for customers.
Related Concepts

Customer Needs

This is the complete list of articles we have written about customer needs.
Availability
Branding Guide
Comfort
Consumer Attitudes
Customer Issues
Customer Needs
Customer Success
Customer Wants
Customers
False Needs
High Quality
Latent Need
Market Fit
Market Needs
Market Research
Niche
No-brand Brand
Pain Points
Positioning
Privacy
Quality Of Life
Risk
Subcultures
Tacit Needs
Usability
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Customer Needs

A list of common types of customer needs with examples.

Examples of Customer Requirements

A list of common customer requirements.

Customer Requirements

The common types of customer requirements.

Product Functions

The definition of product function with examples.

Preference Definition

A few definitions of preference with examples.

Preferences

An overview of preference with examples.

Customer Service Quality

An overview of customer service quality with examples.

Customer Communication

An overview of customer communication with examples.

Customer Issues

A list of common customer issues.

Customer Interactions

An overview of customer interactions with examples.

Build Quality

An overview of build quality with examples.

High Quality

An overview of high quality with examples.

Customer Experience

An overview of customer experience with examples.

Customer Wants

An overview of customer wants with examples.

Words To Describe Service

A list of words to describe services.

Customer Service Process

An overview of common customer service processes.

Engagement Data

A list of customer engagement data.

Brand Reputation

An overview of brand reputation.

Service Quality Examples

An overview of service quality with examples.

Account Management

An overview of account management with examples.

Customization

A glossary of customization terms.

Service Experience Examples

An overview of service experience with examples.
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