Journals / Diaries
Concrete ExamplesA sociologist conducts unstructured interviews with open-ended questions.A biologist observes unusual behavior by a particular species of bird and records it in a journal.A company executive expresses a company's strategy in words. An architect describes a concept for a building to a client.A stock analyst advises an investor on a private call.A new game is released and people who try it post their feelings and ideas about it. A guide describes how to write code in a particular programming language.A physicist explains a new theory with a short analogy. The theory goes on to change our understanding of the universe and has countless applications for engineering and technology.
|Overview: Qualitative Data
Information that is created by humans that can't be converted to numbers or analyzed with mathematics with precision and accuracy.