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17 Examples of Data

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Data is information that can be processed by machines. Data be used in research, design, calculations, logic, planning, strategy, decision making and automation. The following are illustrative examples of data.

Quantitative Data

A firm reports its financial numbers for a quarter. Market data firms record the numbers in their databases and offer the data to clients as a service.

Qualitative Data

A hotel conducts ladder interviews with customers to discover the source of poor ratings and reviews. They discover that beds are uncomfortable and staff are unfriendly.

User Input

An ecommerce site collects user input such as product reviews.

Event Data

An ecommerce site triggers an event when a customer puts an item in their shopping cart that causes product suggestions for the customer to be recalculated.

Machine Data

An aircraft engine reports an unusually high temperature to an aircraft.

Transactional Data

A bank records a transfer of funds in its systems.

Reference Data

A bank maintains a list of standard currency codes such as EUR for the euro. Changes to this data rarely occur but are used as a reference for other data such as currency exchange transactions.

Master Data

Master data is information that an organization uses over and over again such that it is shared by many systems. For example, customer data such as a customer's name, address and account number.

Raw Data

A weather station reports sensor readings in a message format that is processed before being stored in a weather database.

Unstructured Data

Unstructured data is information that isn't designed to be read by machines. For example, the text of an email. Although it is not structured for machines, they may read it anyway using natural language processing techniques.

Media

Media files such as photos and videos.

Metadata

Data that describes other data such as a photo that contains embedded copyright notices.

Hard Data

A verifiable fact such as the result of a blood test.

Soft Data

Information that is based on human perception, analysis or opinion such as a hospital patient who says they feel fine.

Small Data

Data that can be stored and processed on a single machine such as a project schedule that is stored in a file.

Big Data

Data that is so large that it requires multiple machines such as a cloud computing platform to store and process as a single collection. For example, the data collected by a large scale medical study.

Dark Data

Big data that is collected but never used. For example, a retailer who tracks and records every visitors behavior in their stores but never finds a way to use this data.
Overview: Data Examples
Type
Definition
Information that can be processed by machines.
Related Concepts

Data

This is the complete list of articles we have written about data.
Abstract Data
Atomic Data
Big Data
Causality
Cohort
Cohort Analysis
Dark Data
Data
Data Analysis
Data Architecture
Data Attribute
Data Cleansing
Data Collection
Data Complexity
Data Consumer
Data Control
Data Corruption
Data Custodian
Data Degradation
Data Dredging
Data Entity
Data Federation
Data Integration
Data Integrity
Data Liberation
Data Lineage
Data Literacy
Data Loss
Data Management
Data Massage
Data Migration
Data Mining
Data Owner
Data Producer
Data Quality
Data Remanence
Data Risks
Data Rot
Data Science
Data Security
Data States
Data Transformation
Data Uncertainty
Data Veracity
Data View
Data Virtualization
Data Volume
Data Wipe
Decision Support
Deep Magic
Degaussing
Empirical Evidence
ETL
Event Data
Hard Data
Information Assurance
Legacy Data
Machine Data
Market Research
Master Data
Metadata
Metrics
Misuse of Statistics
Overfitting
Personal Data
Personal Information
Predictive Analytics
Primary Data
Primary Research
Privacy
Qualitative Data
Qualitative Info
Quantification
Quantitative Data
Raw Data
Reference Data
Small Data
Soft Data
Source Data
Statistical Analysis
Statistical Population
Structured Data
Transaction Processing
Transactional Data
Types Of Data
Unstructured Data
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Types Of Data

The basic types of data.

Qualitative Data vs Quantitative Data

The difference between qualitative data and quantitative data.

Small Data vs Big Data

The difference between big data and small data.

Small Data

The definition of small data with examples.

Machine Readable

The definition of machine readable with examples.

Empirical Evidence

The definition of empirical evidence with examples.

Unstructured Data

A definition of unstructured data with examples.

Data

An overview of data with a list of examples.

Event Data

The definition of event data with examples.

Data Mining Examples

The definition of data mining with examples.

Data Architecture

The definition of data architecture with examples.

Cached Data

The definition of cached data with examples. Includes an explanation of why cached data can usually be deleted safely.

Data Driven

An overview of data-driven approaches with examples.

Primary Data

The definition of primary data with examples.
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