Data Technology Guides
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Private data is information concerning a person that can be reasonably expected to be secured from public view. Privacy is the freedom not to be observed. It is considered a basic right that is important to safety, security and quality of life. The following are illustrative examples of private data.
NameA list of customer names. People may not want to be personally identified as your customer and it is a good practice to ask them before publishing their name.ContactsContact details such as address, phone numbers, emails and user names associated with communication tools.MediaMedia such as a photograph that can reasonable be considered private by the people in the photo. This wouldn't typically apply to a photo taken in public.
CommunicationsCommunications such as a digital conversation between two people.User InputUser input such as search terms entered into an ecommerce search engine. This can easily expose private information such as a medical condition.Medical DataData related to your body such as a medical test or observation.BehaviorBehavior data such as your location at a point in time.PerformancePerformance related information such as test scores.
FinancialFinancial data such as information pertaining to salary, wealth, loans, financial transactions and tax.|
| Type | | | Definition | Information concerning a person that can be reasonably expected to be secured from public view. | | Related Concepts | |
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