NameA list of customer names. People may not want to be personally identified as your customer and it is a good practice to ask them before publishing their name.
ContactsContact details such as address, phone numbers, emails and user names associated with communication tools.
MediaMedia such as a photograph that can reasonable be considered private by the people in the photo. This wouldn't typically apply to a photo taken in public.
CommunicationsCommunications such as a digital conversation between two people.
User InputUser input such as search terms entered into an ecommerce search engine. This can easily expose private information such as a medical condition.
Medical DataData related to your body such as a medical test or observation.
BehaviorBehavior data such as your location at a point in time.
PerformancePerformance related information such as test scores.
FinancialFinancial data such as information pertaining to salary, wealth, loans, financial transactions and tax.
|Overview: Private Data
Information concerning a person that can be reasonably expected to be secured from public view.