60 Examples of Store Management

John Spacey, updated on March 28, 2024

Store management is the practice of managing a retail location including elements such as staffing, day-to-day operations, marketing, customer experience and inventory. Store managers are commonly responsible for revenue, costs, brand alignment, customer experience and compliance. This can be a complex role that involves the following areas.

Brand Representation	Clearance & Markdowns
Closing Process	Community Outreach
Competitor Analysis	Complaint Handling
Cross-selling Initiatives	Customer Engagement
Customer Experience	Customer Feedback
Customer Service	Expense Control
Financial Reporting	HR Compliance
Health & Safety	Inventory Analysis
Inventory Audits	Inventory Control
Inventory Forecasting	Inventory Management
Inventory Turnover	Local Marketing
Loss Prevention	Loyalty Programs
Merchandising	Obsolete Inventory Management
Opening Process	Order Processing
Ordering	Payment Handling
Performance Evaluations	Pricing Strategy
Product Launches	Promotional Campaigns
Promotional Events	Recognition & Rewards
Recruiting	Retail Operations
Returns & Exchanges	Sales Analysis
Sales Forecasting	Sales Monitoring
Sales Promotions	Security Measures
Service Standards	Shift Scheduling
Staff Management	Staff Morale
Staff Retention	Staff Supervision
Staff Training	Stock Counts
Stock Receiving	Stock Replenishment
Stock Rotation	Store Maintenance
Store Marketing	Upselling Initiatives
Vendor Management	Vendor Relations

Retail Operations

The day-to-day processes involved in operating a retail location such as opening, closing and managing a store budget.

Store Marketing

Elements of marketing, marketing operations and sales that are often handled by store management such as merchandising, sales promotions and local marketing.

Staff Management

The process of recruiting, onboarding and managing the retail employees at a location.

Customer Experience

Managing the in-store customer experience including everything from managing lines to handling complaints. This may be mostly delegated with store management focusing on service standards, service culture and performance.

Inventory Management

Managing the efficiency of your inventory including trying to maximize inventory turnover and working to reduce stockouts and inventory shrinkage.

Summary

Retail management is the process of managing a retail location including day-to-day operations, store marketing, staff management, customer experience and inventory management. This requires a diverse set of skills from customer service acumen to managing a budget.