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top   »  marketing   »  branding   »  brand advocate

What is a Brand Advocate?

 , updated on
A brand advocate is a person who shares positive information about your brand or products. The following are common examples:

Examples

Rankings on an ecommerce site.
Producing media such as videos and articles that review your products.
Sharing brand related media with friends.
Celebrity endorsements and media sharing.
Reviews and recommendations by influencers in a particular niche.
Customer referrals
Word of mouth recommendations of a product or service.
Overview: Brand Advocate
Type
Marketing
Definition
People who share positive information about your brand.
Related Concepts
Branding
Brand Awareness

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