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What is a Brand Advocate?

 , updated on March 21, 2017
A brand advocate is a person who shares positive information about your brand or products.
Overview: Brand Advocate
TypeMarketing
DefinitionPeople who share positive information about your brand.
ExamplesRankings on an ecommerce site.
Producing media such as videos and articles that review your products.
Sharing brand related media with friends.
Celebrity endorsements and media sharing.
Reviews and recommendations by influencers in a particular niche.
Customer referrals
Word of mouth
Related ConceptsBranding
Brand Awareness

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