Revenue
Revenue from sources such as a new product or product improvement.Cost
Cost reductions such as automation of a resource intensive activity.Efficiency
Improving systems, infrastructure and processes to get more output for a unit of input.Productivity
Improving a tool or process to get more output for an hour of work.Risk
Reducing or avoiding a risk. For example, a new product feature may not improve revenue but it may reduce a competitive risk that can be quantified in terms of potential revenue declines.Reputation & Compliance
Complying with rules and regulations, improving your reputation or reducing reputational risks.Sustainability
Taking steps to reduce the environmental impact of your operations, treat workers fairly and improve quality of life for communities.Resilience
Taking steps to make your organization more resilient to stresses. For example, installing your own solar power systems so that you have some access to power if the grid goes down.Assets
Development of valuable assets such as digital assets, facilities and infrastructure.Decision Support
Information and tools designed to improve strategy, decisions and problem solving.Data Quality
Improvements to data quality that reduce operational errors.Customer Experience
Improving customer experience, typically measured in terms of customer satisfaction. For example, improvement to a hotel lobby that results in better ratings on travel sites.Service Quality
Improving your services such as the speed of your website.Product Quality
Improvements to the quality of products such as a phone that is more reliable.Brand Identity
Projects that remove gaps between how a brand wants to be perceived and how it is perceived. For example, an organic cosmetics company that reformulates products to remove an ingredient that is perceived as unhealthy, environmentally destructive or artificial.Market Share
Competitive advantages that allow you to take market share from competitors.Pricing Power
Competitive advantages such as premiumization of products that gives you pricing power in the market. Measured with profit margins.Customer Lifetime Value
Improving customer lifetime value. For example, preventing customer churn by fixing a problem with your products, services or experience.Brand Awareness
Anything that is done to increase customer awareness of your brand and its attributes. For example, a project that gives back to the community that also generates significant publicity.Organizational Culture
Projects designed to improve employee satisfaction or some element of organizational culture such as creativity. For example, renovation of an office to support creative processes such as a mix of quiet spaces and social spaces.Knowledge
Developing the capabilities of teams with training, knowledge tools and knowledge resources.Quality of Life
Projects for governments, non-profits and cities are often measured in terms of the quality of life of communities. For example, a project that has air quality benefits.Overview: Project Benefits | ||
Type | ||
Definition | The advantages and gains that are delivered by a project. | |
Related Concepts |