| |
Conservation of effort is the desire to complete goals with as little energy as possible. It is a common human motivation that explains the power of convenient products and services to attract customers.Laziness vs EfficiencyIt is common for society to value energy, optimism and enthusiasm. Conservation of effort is largely viewed as laziness that isn't productive. This isn't necessarily fair as those with a strong motivation to conserve effort may engaging in steps such as careful planning that improves efficiency. The drive and ability to find efficient approaches is important in areas such as software development.
Convenience vs CultureThe drive to purchase the cheapest and most convenient products results in a race to the bottom whereby quality is cut and products become commoditized and uninspired. |
Type | | Definition | The desire to minimize effort. | Value | Products and services that make life easier for customers tend to sell.A desire to make things easier drives innovation and efficiency. | Related Concepts | |
Marketing
This is the complete list of articles we have written about marketing.
If you enjoyed this page, please consider bookmarking Simplicable.
A list of common customer motivations.
An overview of fear of missing out.
An overview of curiosity drive.
The common types of needs analysis.
The common types of product involvement.
The common types of social status.
A definition of impulse buying with examples.
The definition of status seeking with examples.
The definition of customer behavior with examples.
A few possible definitions of culture.
An overview of cosmopolitanism.
A list of subcultures.
An overview of culture of fear.
An overview of super culture with examples.
A definition of cultural superpower with examples.
When culture isn't ready for the future.
A definition of fine art.
A definition of cultural capital with examples.
An overview of global culture with examples.
TrendingThe most popular articles on Simplicable in the past day.
Recent posts or updates on Simplicable.
Site Map
© 2010-2024 Simplicable. All Rights Reserved. Reproduction of materials found on this site, in any form, without explicit permission is prohibited.
View credits & copyrights or citation information for this page.
|